When most people think about tech content, cartoons probably aren’t the first thing that comes to mind. But maybe they should be. Here’s the thing: technical content often gets buried under its own complexity. Sure, it’s packed with valuable information, but if your audience can’t easily digest it, what’s the point? Whether you’re explaining a…
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Recent Posts
“Pirates” Caption Contest Commentary with Lawrence Wood
Last month’s contest featured a drawing by New Yorker cartoonist Meredith Southard. It’s set on a pirate ship where the captain, who’s wearing an eye patch and has a hook for a left hand, is saying something to the pirate who’s standing to his right. The captain’s speaking out of the side of his mouth,…
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Cartoons in Tech Marketing: What Works and What Doesn’t
Cartoons in tech marketing are no longer just a novelty. They’re a powerful tool for cutting through complexity, building audience rapport, and helping your brand stand out in an industry saturated with buzzwords and bullet points. But for every cartoon that hits the mark, there’s another that falls flat—or worse, undermines the message entirely. So…
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Using Cartoons for Tech Startups: A Creative Way to Stand Out
In a world where startups are competing for attention—and often pitching complex, abstract ideas—cartoons offer a refreshing edge. They’re human, clever, and surprisingly effective at simplifying big ideas. This article explores how tech startups use cartoons in real-world ways to explain, differentiate, and connect. Read the full guide: Using Cartoons in Tech: How to Simplify,…
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How Tech Companies Can Use Cartoons Without Legal Issues
Tech companies are constantly looking for ways to stand out, whether in a pitch deck, a blog post, or a social media campaign. Cartoons are a powerful way to add personality and humor to technical content, but many teams don’t realize that using them comes with legal responsibilities. In this article, we’ll break down what…
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