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Transforming Executive Coaching with Humor and Insight

March 22, 2024 by Bob Mankoff

The Power of Cartoons in Coaching

As a business coach, keeping your clients motivated and engaged during training sessions can be really tough. Those long sessions can sometimes feel as boring as watching paint dry. But there’s a secret trick that can make your coaching more fun and interesting: using simple cartoons! At first, cartoons might just seem like a silly distraction. But as a cartoonist and someone who studies the science behind humor in cartoons, I can tell you that the right cartoon at the right time can be a game-changer.

How Cartoons Engage the Brain

By combining drawings, humor, and metaphors, you can create a learning experience that not only grabs your clients’ attention but also drives home key lessons in a way that’s memorable and transformative. Here’s how it works: when you show a clever cartoon during your coaching, you’re not just making your clients laugh (though that’s a nice bonus). You’re actually activating different parts of their brains in a powerful way. Cartoons engage the parts of the brain involved in goal-setting, decision-making, daydreaming, empathy, and processing emotions and personal meaning. This brain activation is what I call “cartoon thinking,” and it’s a surefire way to get those creative juices flowing.


Tackling Sensitive Topics with Humor

But that’s not all. The playful nature of cartoons can also help you tackle sensitive topics and get clients to face uncomfortable truths. By using humor, you create a safe space for clients to explore and grow. Like this one by Leo Cullum tackling imposter syndrome.

Using Visual Metaphors

And when you use visual metaphors in cartoons, you can make even the most abstract ideas feel concrete and relatable. For example, this cartoon brilliantly illustrates the intangible leadership skills needed to manage a team. 

And this one reframes the age-old “chicken or egg” dilemma about conflict resolution. These cartoons aren’t just funny – they’re tools for sparking great discussions and driving home key coaching points.

Incorporating Cartoon Thinking into Your Coaching

So how can you use cartoon thinking in your own coaching? One way is to find relevant cartoons to show during your presentations and workshops. But you can also use them in emails, presentations, and social media. 

The Goal of Coaching: Driving “Aha” Moments

The goal of coaching is to help your clients truly change their mindsets and behaviors. And as experts say, real change has to come from people’s own “aha” moments of realization. By using the power of cartoons, you’ll be able to create those eye-opening moments of insight and inspiration that keep clients coming back.

Conclusion

By injecting humor and insight into your coaching sessions with cartoons your clients will reach new levels of understanding. Using cartoons will rejuvenate your approach and ensure your sessions are transformative.

To get started, explore our free collection of cartoons tailored specifically for coaches. These cartoons do more than elicit laughs; they underscore significant concepts and encourage deep, meaningful realizations in an accessible manner. Begin your free trial subscription today to enhance your coaching sessions, and make them memorable and impactful for your clients.

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