Marketing feels like shouting into the void sometimes. You craft the perfect campaign, hit publish, and… crickets. But here’s the thing: your audience isn’t ignoring you because your message is wrong. They’re scrolling past because it looks like everything else they’ve seen a hundred times today. That’s where cartoons in marketing content come in….
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Recent Posts
Using Cartoons in Tech: How to Simplify, Humanize, and Supercharge Your Content
When most people think about tech content, cartoons probably aren’t the first thing that comes to mind. But maybe they should be. Here’s the thing: technical content often gets buried under its own complexity. Sure, it’s packed with valuable information, but if your audience can’t easily digest it, what’s the point? Whether you’re explaining a…
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“Pirates” Caption Contest Commentary with Lawrence Wood
Last month’s contest featured a drawing by New Yorker cartoonist Meredith Southard. It’s set on a pirate ship where the captain, who’s wearing an eye patch and has a hook for a left hand, is saying something to the pirate who’s standing to his right. The captain’s speaking out of the side of his mouth,…
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Cartoons in Tech Marketing: What Works and What Doesn’t
Cartoons in tech marketing are no longer just a novelty. They’re a powerful tool for cutting through complexity, building audience rapport, and helping your brand stand out in an industry saturated with buzzwords and bullet points. But for every cartoon that hits the mark, there’s another that falls flat—or worse, undermines the message entirely. So…
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Cartoons in Developer Documentation and UX Writing
Developer documentation doesn’t have to be dry. In fact, adding cartoons in developer documentation is one of the easiest ways to bring clarity and personality to otherwise dense technical material. This article explores how cartoons can enhance UX writing, onboarding guides, and internal wikis to improve comprehension and engagement. Read the full guide: Using Cartoons…
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